Global Browser Data: Chrome Surpasses Firefox 9to5Google Globally, Google’s Chrome browser has finally surpassed Mozilla’s Firefox, according to November browser usage data from mobile analytics service Global StatCounter. Based on aggregate data collected on a sample exceeding 15 billion page views per month — four billion from the United States — Chrome had a global Web browsing share of 25.69% in November compared to Firefox’s 25.23%, the service reports. “Compare this to November 2009 when Chrome had just 4.66 percent share,” 9to5Google remarks. “You could argue that such an important milestone for Chrome has been a long time coming, but you have to consider that Chrome is just three years old while Firefox launched a little over seven years ago.” Still, Mozilla’s software still retained its lead over Google in the United States as of November, according to Global StatCounter. Moreover, Microsoft’s Internet Explorer still maintains a strong lead with a 40.63% global share. Internet Explorer even managed to grow its Web browsing share marginally by 0.02% points globally last month. In the United States, Microsoft’s browser still enjoys 50.66% share — up annually and sequentially over 50.24% and 46.11%, respectively.
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Tags: Chrome, chrome browser, global browser market share, top web browsers
Along with the integration of Google+, Google is quietly testing some serious changes to YouTube. “Besides the generally updated look, one of the more important changes here is the focus this redesign will put on shared content from Google+,” The Next Web reports. “This move should take Google one step closer towards extending the social platform more heavily into each of its products.” Specifically, the new YouTube features content that users’ “Circles” have recently shared and recommended within Google+. The redesign — which select users can currently access — also emphasizes user subscriptions, which TNW considers a good way to keep people coming back to specific channels. “Given YouTube’s investment in original content, this could be a better way to keep users watching while retaining viewer loyalty,” it suggests. Meanwhile, a new left-column dashboard sorts select content into clickable sections, including featured videos and recommended content categories. Additionally, homepage content will be displayed in a single column, putting a focus on larger preview images for videos, while, recommended video content pops out when clicked, “allowing you to easily exit to where you last were before clicking after viewing,” TNW notes.
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Tags: google, youtube
Driven mainly by video, mobile data traffic is on pace to increase tenfold over the next five years, telecom technology provider Ericsson predicts. “By 2016, Ericsson also predicts mobile broadband subscriptions to exceed 5 billion in its latest Traffic and Market Data report,” TechCrunch notes. “The company earlier predicted that number to surpass 1 billion in 2011, but now forecasts 900 million subscribers by year’s end.”
According to Ericsson — which specializes in technology and services for telecom operators — mobile data traffic will double this year, mainly due to surging sales of smartphones, tablets and other devices. Total smartphone traffic is expected to triple during 2011. Also, users living on less than 1% of the earth’s land area are expected to generate around 60% of mobile traffic by 2016, TechCrunch points out, citing Ericsson’s reports. The report, as TechCrunch notes, is based on measurements of mobile voice and data volumes, which were recorded by Ericsson in more than 180 countries over the course several years.
- Read the whole story at TechCrunch
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Tags: mobile ppc, mobile sem, mobile seo, mobile traffic, Roman Bills, tech crunch
Google has launched a real-time analytics tool that identifies the number of visitors to a specific page on a Web site. The new tool — Google Analytics Real-Time-makes it easy for Web site owners to see the content visitors click on as it happens. Previously, Google’s tools delivered delays in past performance traffic results. Google also launched a premium version of Google Analytics, available to clients willing to pay a subscription price of $150,000 annually, available in U.S., Canada and Britain. Through the tool, clients can track billions of clicks monthly. Paying for the package gets clients 24-hour customer services, increased processing power and modeling tools that let users take a deeper look into return on ad spend for search, social and display.
Google Analytics Premium was developed with insight from large clients. During our pilot phase, the company worked with Gucci, Travelocity, TransUnion, eHarmony and others.
Last month Google launched Multi-Channel Funnels for the standard version of Google Analytics, to give marketers more visibility into the full path to conversion that customers take, according to a Google spokesperson. The new attribution modeling tools build on that by allowing clients to test different models for assigning credit to conversions.
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Tags: google, Google Analytics, google analytics premium, google multiple channel, google real time
It’s been a year since Bing began powering the natural search results on Yahoo and the combination has gained a little more than 4% market share in the U.S. since then. Google has dropped more than six percentage points in the same time period. All of that is according to the latest Experian Hitwise report, which covers US search activity in August.
Hitwise says Bing-powered search accounted for 28.99% of all searches last month, up from 28.05% the previous month.
But in the bigger picture, Bing-powered search has upped its market share by about 4% since Yahoo began using Bing’s search results. That change was completed back on August 24, 2010. A couple weeks after that, Experian Hitwise said that Bing and Yahoo had a combined 24.56% market share in the U.S. during the first week of the partnership.
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Tags: bing, bing search share, yahoo bing, yahoo bing search alliance, yahoo search market share
Facebook Inc. is continuing its rapid pace of growth, with the social network doubling its revenue to $1.6 billion in the first half of 2011 from about $800 million a year earlier, said a person familiar with the matter.
Facebook’s improving financial performance comes as speculation has swirled over its plans for an initial public offering. The company hasn’t made any formal announcements around an IPO but has said it will …
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Tags: facebook, facebook ads, facebook advertising, facebook revenue, facebook.com
Publicis’ VivaKi unit is re-accelerating its role in nurturing new media start-ups, naming Alyson Hyder as vice president of VivaKi Ventures, a role that has been vacant since Tim Hanlon left a year ago. Hyder, who joins from was vice president-digital media and marketing at Publicis’ Razorfish unit, assumes VivaKi’s ventures role from Sean Kegelman, who continues to lead partnerships for the VivaKi Nerve Center, and to whom Hyder reports. In an interview with Online Media Daily on Friday, Kegelman said Hyder would broaden the perspective of VivaKi’s work with new media and data start-ups to strike early stage deals with companies that could represent competitive advantages for Publicis clients and/or strategic and capital investments for the agency holding company.
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Tags: new media start-ups, publicis, razorfish, razorfish hyder, vivaki
Domestically, Google lost share among online searches in July, while Yahoo — yes, Yahoo! — gained, reports Bloomberg Businessweek, citing new comScore data. Google’s share of the U.S. search market declined to 65.1% last month from 65.5% in June, while Yahoo’s rose to 16.1% from 15.9%, according to ComScore. Microsoft, meanwhile, was unchanged at 14.4%
“Google typically displays more summer seasonality than other search engines, given its high usage among students in the academic world,” Douglas Anmuth, an analyst with JPMorgan Chase & Co. in New York, wrote in a research note. “The company, which gets most of its revenue from search-based advertising, is enhancing Internet features amid heightened competition from Yahoo and Microsoft after the two companies began implementing a multiyear joint search agreement last year,” notes Bloomberg Businessweek.
In June, Google unveiled a search feature called Instant Pages that gives Chrome browser users quicker connections from links on Internet query results, which was designed to cut 2 to 5 seconds from the search process
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Tags: bing search share, google search share, search market share, yahoo search share
Digg, the social news site, just added new features, which some are suggesting could have big potential. “Want to see the freshest videos about technology that have been validated enough to get 10 or more Diggs but aren’t so popular that they’ve been dugg more than 50 times?” asks ReadWriteWeb. Per the new changes, “Those kinds of views are now easy to set up and read in real time.” “The idea is to make it easier to spot stories before they become popular, offering a more ‘instant’ view of the stories landing in Digg,” Softpedia explains. Also of note, there’s now a new level of visibility into who has voted to bury a story, and when the burying is done on Digg’s new Newswire service. “Over the coming weeks and months, the core ideas (rewarding transparency, showing real-time content and activity, increasing visibility of how actions impact story ranking) will be spreading across the rest of Digg,” explained Will Larson, a software engineer at the company. “Other features of Newswire include customizable sorting and displays that can be tailored to each user and an in-page update system,” writes Search Engine Land. “The updating system operates much like Twitter in alerting users when new stories have been added.” “Digg has been reeling since their ill-fated launch of version 4, but new improvements and a more positive attitude towards their community are steps in the right direction,” Search Engine Land adds. “The ‘Newswire’ section is definitely interesting, but really seems like another attempt to get users into participating more in the curating process, which historically the mass majority of Digg visitors have not done,” notes BlueGlass.com. “Past efforts with the Upcoming Section, the Recommendation Engine, and the My News section have really failed to ever get even a small fraction of Digg’s users to do more than just read the Front Page.”
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Tags: digg, digg features, news aggregator, social news, what is digg
Recent Entries
- Three years after launch, Chome takes Mozilla’s Firefox #2 Browser posistion
- Google adding more Google+ Into YouTube
- No Suprise Here: Reports Show Mobile Traffic To Jump 10x By 2016
- Google To Debut Enhanced Ads
- Real-Time Google Analytics Reporting & New Paid Services
- Bing-powered Search Accounted for 28.99% of All Searches
- Facebook Doubles Revenue in First Half 2012
- VivaKi Taps Razorfish’s Hyder To Nurture Start-Ups
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- Digg Rolls out Spiffy new Features
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